Trusted by 5,000+ Shopify storesAn embedded loyalty system that drives repeat purchase at every touchpoint
Show rewards where decisions happen, from product to checkout, so customers always have a reason to come back.
Millions of people accross 50,000+ companies choose BLOY
THE RETENTION GAP
Acquisition got easier. Keeping customers didn't.
Stores growing with BLOY
Results merchants reported after switching to BLOY, each measured against their own pre-BLOY baseline.
Customer story
“Simple and intuitive for our customers, and exactly what we were looking for. The app works beautifully, backed by genuinely great technical support.”
UP AND RUNNING FAST
From launch to impact in just a few minutes
Switch to BLOY
Three tools. One retention engine.
Points, VIP Program, and Order Booster work in sync. Together they turn first time buyers into loyal, repeat customers automatically.
Customers earn points on purchases, reviews, referrals, birthdays, and more, then redeem for discounts, free shipping, or gifts. Every touchpoint becomes a reason to come back.
WHERE IT SHOWS UP
Make loyalty visible before the purchase happens
Most programs hide behind a login. BLOY shows up across the moments where customers actually decide to buy.
Make loyalty visible where customers are already buying
Show points, rewards, and incentives directly on your storefront so customers can engage, earn, and redeem without leaving their shopping experience.
A branded home for your whole program
A full rewards page explains how it works, every way to earn, and every reward to redeem. A standing reason for shoppers to come back and keep climbing tiers.
Turn product views into purchase decisions
Shoppers see the points they earn right next to the price, before they add to cart. A clear, specific reason to buy from you instead of clicking away.
A nudge to finish, right in the cart drawer
As shoppers review the slide-out cart, BLOY shows the points they can use right now. A timely incentive that keeps them moving toward checkout.
Show the payoff on the full cart page too
On the dedicated cart page, customers see the points they can apply before checkout. Fewer surprises at the final step means fewer people backing out.
Redeem rewards at the final step
Customers redeem points for a discount directly inside Shopify checkout. Loyalty reinforces the decision at the exact moment they commit to buy.
Loyalty built into the customer account
VIP tier, total spent, progress to the next tier, and active perks all live in the account customers already use. Loyalty stays visible long after the first order.
FIT YOUR STACK
Works with the tools you already use
Loyalty data is only useful when it reaches the rest of your stack. BLOY connects to Shopify, your POS, and your marketing tools so points, tiers, and referrals work everywhere your customers do.
Loved by Shopify merchants worldwide
From Austin to Auckland, merchants tell the same story: loyalty that customers notice, and repeat revenue they can measure.
★★★★★5 / 5from 750+ reviews on the Shopify App Store →So far a great experience. Very easy to set up, even for a non-developer, and customer service is quick and responsive.
Great app, great service. I was setting it up on a Sunday night and they replied within two minutes. The app works really well.
Very happy after two months. Easy to set up, beginner-friendly, and I translated it into Turkish for my store with no trouble.
So far so great with this little app. Simple to set up and customise, and the support team responds quickly and professionally.
Adjusting the design to match my store was easy. Super kind and friendly support. Definitely recommend.
Application very easy to use, intuitive and complete. A reactive team that responded to my requests. I recommend.
Had an issue with points and the team was right on it, actioning the dev team immediately. Super simple to use.
A wonderful experience for our store. Easy to set up, and it integrates smoothly with both our online store and POS.
I was skeptical, but it has all the features of bigger apps, is far more affordable, and the support is top tier.
Coming from an expensive loyalty app, BLOY is feature-packed, clean, Built for Shopify, with amazing support. 10/10.
UNLOCK MORE PURCHASE FROM EVERY CUSTOMER!
Guide customers from first purchase to repeat behavior with a loyalty system.